READY TO SHINE?

Start Your Press:
Become Your Own Best Publicist

Ready to shine? If you’re a thought leader or business owner looking to build your buzz and grow your visibility through media coverage, you’re in the right place.

Start your press—and build your expert platform—in this two-day intensive hosted by long-time journalist and creative coach Jen Jones Donatelli. Throughout the Start Your Press intensive, you’ll receive exclusive tips and tools for pitching publications and podcasts, getting high-profile media mentions, and amplifying your message through organic media placement.

It’s surprisingly easy to be your own best publicist—and you don’t need big bucks or a fancy PR firm to do it. Find out how to start your press and step out as a visible expert in your field!

The next Start Your Press intensive will take place over Zoom on May 8-9 from 11 a.m. -2:30 p.m. ET. Mark your calendar and get ready to start your press!

Start Your Press intensive

Amplify Your Expert Reach

Topics covered during the intensive will include:

Strategy and guidance on making a media plan that works for your goals, strengths and intended impact!
How to identify newsworthy angles and position your pitches for success
Pitching techniques and templates, as well as resources for connecting with journalists, podcasts and producers
Ways to build on each media placement to form a portfolio that makes you an attractive go-to expert and gains traction for your business/work in the world
Tips on owning your expertise and stepping into the comfort zone with visibility

This stuff works! Start Your Press participants have been featured in the below publications. (No paid placement, all organic!)

 5/5

"I couldn't be happier. Not only is Jen vastly knowledgeable, but her class is packed with useful information, as well as fun and interactive. It has been under a week since I took Start Your Press and I already have two media sources who've agreed to do a story on my company, thanks to Jen's great advice!"

-Kacie Gikonyo, death doula

In May 2025, we’re launching the Bold Types Collective, an ongoing group mentoring and coaching container designed to help you go all-in as a visible expert in your field. Click here to get all the details or read more below to get a comparison between the two programs and find the right fit for you! (As an FYI, the cost of the Start Your Press intensive is included in the Bold Types Collective.)

get visible and build your buzz

Which option is right for me?

Both the Start Your Press intensive and the Bold Types Collective are designed for those who want to build authority and grow their reach through media coverage and other forms of visibility. It’s surprisingly easy to be your own best publicist—and you don’t need big bucks or a fancy PR firm to do it. As a seasoned journalist and certified coach, I’m invested in helping others tap into the tools and techniques that make it easy to step into the spotlight!

These programs are designed for:

Small business owners, entrepreneurs and solopreneurs
Coaches and consultants
Subject matter experts and emerging thought leaders
Nonprofit leaders
Anyone who feels motivated to gain media traction around their work in the world - and is ready to dig right in!
Wondering what makes the most sense for you?

★ If you're motivated to take all of the info from Start Your Press and run with it afterward, the Start Your Press intensive only would be a great fit for you. This experience is designed to help you be your own best publicist!

★ If you're eager to grow your visibility but seek ongoing support, structure, accountability and community as you do so—not to mention access to new information and opportunities—the Bold Types Collective founders' cohort is the way to go! Think of it as a super-sized Start Your Press where you'll be able to consistently implement what you've learned with access to a coach along the way. Click here to learn more about the Bold Types Collective.
There are no wrong answers—whatever works for your goals and budget! And I'm happy to do a consult with you if you need a little help getting clear on the right answer for you.

Choose Your Own Adventure!

"If you’re an entrepreneur, expert, or thought leader looking to get your name out there, Jen's “Start Your Press” course is a game-changer! I took her class a few weeks ago, and it was packed with actionable tips and strategies for pitching yourself and finding media opportunities. This wasn’t just theory—it was real, practical guidance that I could implement immediately.

And the results speak for themselves! Since taking Jen’s course, I’ve been featured in CanvasRebel, had my insights included in four other publications, and currently have two more in the works with hopes for many more in the future! This class is worth every penny and has genuinely enhanced my business. If you want to learn how to effectively share your expertise with the world, run, don’t walk, to sign up for this course!"

Pam King

Small Business Optimizer

MEET JEN JONES DONATELLI

Who is leading this work?

The facilitator and creator of Start Your Press is Jen Jones Donatelli, founder of Creative Groove and a seasoned creativity coach and workshop facilitator.

Prior to her work with Creative Groove, Jen worked in various forms of media and entertainment for nearly 20 years. Jen’s resume spans feature films, award shows, nationally syndicated talk shows, red carpet reporting and print/online journalism for outlets including TODAY, Glamour, Business Insider, Playboy, Los Angeles Confidential and many more. Her work for REDBOOK earned her a Hearst Editorial Excellence Award in 2015. Jen has also acted as managing editor of numerous publications including Edible Cleveland.

Along with her journalism work, Jen has authored nearly 100 books for publishers such as Capstone Press and Enslow Publishing. She is also an experienced ghostwriter and copywriter.

Jen is a certified coach (PCC, CPCC) and a proud graduate of the E.W. Scripps School of Journalism at Ohio University.

start your press (And keep it going!)

Get In the Mix for Our Next Intensive!

Upcoming Dates

The next Start Your Press intensive will be held on May 8-9, 2025 on Zoom. If that timing doesn’t work for you, there will be more intensives held in August and November 2025. Drop us a line here to get on the waitlist and be notified when dates are announced!

The founders’ cohort for the Bold Types Collective will run from May-October 2025. Let us know if you’d like to be notified when doors open again!

What if i want to join the bold types collective but I have a conflict with the intensive dates?

Start Your Press is a pre-requisite to be part of the Bold Types Collective, so the founders’ cohort is only open to SYP alums who’ve taken it in the past and those who will be taking it in May 2025. However, if you want to join the founders’ cohort and cannot make the live intensive dates, please contact me and we can explore ways to make that happen!